National Design Debate 2026
SHAPING EUROPE
How can Europe redesign itself, from infrastructure to imagination?

Friday, October 23
15:00 - 17:30
We design with American software, train on global AI models, and communicate through platforms developed outside Europe. While Europe leads the way in regulating technology, an important question remains: are we also leading in shaping our own future?
| 15:30 | KEYNOTE | KRISTEL BAELE Chair of the Council for Culture |
| 16:00 | SHORT STATEMENTS | TINKEBELL artist and provocateur MOKTAR NABIL cultural entrepreneur CONSTANT DULLAART artist ROOSJE KLAP director Noorderlicht & designer ERWIN BLOM journalist & digital innovator |
| 16:30 | ARTISTIC INTERMEZZO | URLAND theatre collective |
| 16:40 | DESIGN DEBATE | moderated by MARSHA SIMON |
| 17:00 | CLOSING DISCUSSION | MARLEEN STIKKER director Waag Futurelab KOERT VAN MENSVOORT director Next Nature |
On Friday, October 23, designers, artists, thinkers, and technologists will gather for the National Design Debate 2026: Shaping Europe, live in the iconic Philips Hall of the Evoluon in Eindhoven. The event is organized by Next Nature and Waag Futurelab.
Can Europe develop its own design culture—one that offers a genuine alternative to both American Big Tech and China’s state-driven model?

SHAPING EUROPE is a call to rethink the role of design in Europe—not merely as an aesthetic discipline, but as a cultural and political force that helps shape our digital future. The question is not only what we design, but with which values, using whose tools, and for whom.















